Deanna Gerlach, also known as Dee, is a versatile commercial, lifestyle, and adventure photographer and videographer based in Wanaka, New Zealand. Originally from Whangārei, she brings a deep appreciation for the wild and free to her work. Deanna’s photography and videography are characterized by authentic storytelling and an ability to capture raw emotion. Her approach is described as wholehearted, collaborative, and free-spirited, inviting clients to come along for the ride.
Deanna is a skilled visual storyteller who specializes in pointing a camera at “humans doing stuff.” Her work encompasses a wide range of genres, including sporting events, brand catalogs, marketing imagery, and action sports. She has an impressive client list that includes major brands like Macpac, The North Face, and Sea to Summit, and her work has been featured in publications such as New Zealand Geographic and Wilderness Magazine. Deanna’s passion for the outdoors is a core part of her professional and personal life; she has even hiked the length of New Zealand with her family. Her photography reflects this love for wild places and adventure. Deanna’s ability to create beautiful, compelling content for both large companies and smaller businesses makes her a versatile and sought-after media professional in the commercial and adventure sectors.
